On any given Web page, users will either...
- click something that appears to take them closer to the fulfillment of their goal,
- or click the Back button on their Web browser.
Mark Hurst, "The Page Paradigm," Good Experience Blog, 19 Feb 2004.
People don’t complain about paper when it can’t do something, but if software can’t do something then it’s “bad” or “useless” or “a waste” or “needs more features” or “crap” (yes, we’ve heard all of these things). That’s an impossible expectation to meet and a harmful assumption to make.
Jason Fried, "The right tool for the job," Signal vs. Noise Blog, 23 May 2005.
