Though the chip maker may be better known for its research and development work in physics and computer science, a small group of approximately 10 anthropologists and psychologists has been steadily accumulating research on how people use computer technology in their work and home lives since 1997.

The purpose of the People and Practices group, which is based in Intel's Hillsboro, Ore., research and development facility, is to help translate this knowledge into better Intel products.

Robert McMillan, "Intel researchers study cultures not circuits," Computerworld, 6 May 2004 via Tomalak's Relm