VCs risk outpacing consumers - Tech News - CNET.com As new investors begin to evaluate business plans, he said, they should rely on certain litmus tests. One is that the right strategy is unknowable in advance. "Have a strategy to learn, rather than a strategy to implement," he advised. If a technology enables "the larger population of less skilled and less wealthy people to do something that historically they could not do or that only specialists could do," it also has high potential for success, he said.